Start a Rental
Open a rental business without guessing
Follow the same steps our customers used to launch bike, ski, SUP and tool rentals — with a calculator to check your numbers.
30-day free trial, no card required
10 steps
10 steps to your first rental
Each step is a short guide with what to do next.
Idea & Seasonality
Pick the right season and mix so your rental works year-round, not just in summer.
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Location
The right spot beats the biggest fleet. Size and visibility come first.
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Legal & Tax
Register correctly from day one. Simple form for a small point, LLC for a network.
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Finance & Payback
Know your numbers before you buy. Revenue, costs and payback on one screen.
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Equipment
Buy right, label everything, and plan for resale after 2–3 seasons.
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Pricing
300–500 ₽/hour, 1,000–2,000 ₽/day, higher on weekends — pick the model that fits.
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Contracts & Deposits
Paperwork that protects you: agreement, acceptance act and damage handling.
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SOP & Staff
Owner + one employee per shift handles 15 rentals a day. Shifts matter on weekends.
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Marketing & Launch
Yandex Maps and 2GIS bring 40–60% of bookings. Online booking is a must.
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Launch & Operations
Soft launch, measure, adjust. Pause the subscription in off-season.
Read step →
Calculator
Calculate your payback
How many units, at what rate, with what utilization?
Revenue = fleet × rate × utilization × days. Profit = revenue − rent − salary − maintenance. Budget presets help you start.
Startup investment
Number of units
Daily rental price
Share of rented days
Working days in month
Location rent per month
Staff per month
% of revenue for repairs
Revenue
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Profit
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Payback
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Questions?
Send a message — we will help with your launch.
Questions about opening a rental?
Ready to launch?
Create your Turborent account and apply the numbers — 30 days free, no card required.
30-day free trial, no card required · Live in 10 minutes. 30 days free.